Kevin Pelley, CEO of Kohltech International, talks about how the company is embracing IDLE-FREE as part of their Clearly Green strategy. Watch the video to find out more.

Peter Kohler Window and Entrance Systems, one of the regions largest employers and best known brands, will announce its IDLE-FREE partnership with The Children’s Clean Air Network at the company’s headquarters in Debert, Nova Scotia, on Friday, October 30, at 11:30AM. The company plans to be a peer-leader with a proactive reduced-idling strategy, selling employees and the broader public based on messages featuring children.

“We’re promoting ‘Clearly Green’ as our commitment to do everything we can to operate in a responsible and sustainable manner. Having over 300 employees go IDLE-FREE is clearly green on so many levels,” says Kohltech CEO Kevin Pelley.

“If they go IDLE-FREE 10 minutes daily, together our employees will save $100,000 annually. That’s a lot of green. And they’ll prevent 200 tons of CO2 annually – that’s a lot of greenhouse gas,” Pelley says.

“Peter Kohler’s peer-leadership promises to have a huge impact. When the rest of the region sees this large workforce adopt IDLE-FREE, its bound to have a ripple effect across the community, and with company partners and customers,” says Ron Zima of The Children’s Clean Air Network.

“The public responds to genuine leadership by doing on green issues. Peter Kohler has solid credentials in terms of sustainability and we’re thrilled to be partners,” Zima says. “Our approach is simple and it’s proven effective; when drivers see and hear from children on smog and global warming, attitudes change relatively quickly.”